In a crowded landscape like the field of business, it can be challenging to stand out. There are so many other professionals investing all that they have, so getting noticed and building up your brand can feel like a daunting and even impossible task. While there is no doubting the reality that this field is jam-packed with other professionals, there are things that you can do to stand out as a leader. While you need to find the right strategies for your particular style, here are a few tips that can help you make a name for yourself.
Get Yourself Published
To build up your brand as a leader, part of this process requires brand recognition. Leaders like Donald Gayhardt can write to a broad range of content, build up their portfolio through writing and expand their brand’s reach. By writing what you know, you can show off your expertise. You can explore research and professionally associated publications; however, there is also an ease to publications thanks to the internet. Start your blog or publish articles on LinkedIn to get yourself recognized.
Invest Time in Your Professional Network
Many people dislike networking. It can often feel fruitless and exhausting; however, you never know what relationships will lead you to new opportunities. Many people have the false impression that networking leads to immediate results; however, the real payoff can often down the line. Once you make a connection, try to keep in contact and connect with them on professional networks so that this relationship is in the back of your pocket when you need it.
Another aspect of your professional network that you must invest time in is mentorship. Not only does this give back to the community and provide you with new connections, but this also gives you a moment to reflect on your experience. The act of reflection, in and of itself can have a positive impact on your career and help slow you down enough to clear your mind. The social capital and name recognition that can come from being a truly great mentor can have wonderful results for your career along the way.
Support Employee Growth and Show You Care
Professionals are often surprised by the impact caring for others can have. While this may seem like a superfluous task that doesn’t serve you, it contributes to building a positive culture and shows that you are someone worth following. Not to mention that it is just the right thing to do. By taking the time to invest in your team, you can ensure that they become good enough to leave but they won’t want to leave because of you. Soon enough, you’ll develop a reputation as someone that everyone wants to work for.
Be Open and Welcome Opinions
Something else that does not go unnoticed is your approach to working with others. If you want to be a truly exceptional leader, you need to offer openness and welcome opinions, even when they are dissenting. This establishes a sense of humility that can invite others to share and contribute to a healthier workplace culture.
Develop a Sense of Self-Awareness
Another key trait of leaders that can be often difficult to find is a sense of self-awareness. Many employees become frustrated when their boss lacks an understanding of how they show up at work, leaving them frustrated and dissatisfied. If you gain a sense of self-awareness and can understand how your behavior impacts others, you have the chance to build rapport and more positive relationships.
Problem Solve Comprehensively and Creatively
The workplace can often feel like a place filled with dissatisfaction or challenges. While this is an often unavoidable part of the workplace, people notice the person who tries to solve problems at work. Being the person who is not afraid of approaching an issue with a creative and well-thought-out solution can be a leader that everyone wants on their team. Not only can you identify problems, but you also present solutions.
Another noticeable trait of many key leaders is situational agility. Too many professionals get caught in approaching situations the same way because it is what has always been done or because they cannot see another path; however, this is why agility is such a valuable trait. Not only does this leave staff and employees feeling appreciated and seen, but it can also show that you can adapt to a wide variety of situations. To be a leader, you need to be able to adapt, be flexible and evolve to the situation come what may.
If you want to emerge as a leader in business, look for areas of improvement and growth. Through your words, actions and behaviors, you can show that you truly are a leader and someone to watch out for as an emerging star. Success will be knocking at your doorstep if you are intentional, prepared and compassionate at work.