Are you in the market for some eyeglasses? Whether it is reading glasses, shades or prescription glasses, you already know that glasses cost a pretty penny. If you are a regular reader at Budget and the Bees, you probably like to save. Why not save on your glasses purchase as well?
It is very possible when you buy your glasses online. When you shop for glasses online, you will be pleasantly surprised that prices are a lot cheaper when compared to your local mall or your ophthalmologist’s store. Why, you might wonder? It is not because online glasses are cheap or of inferior quality. In fact, glasses that you buy online at reputable stores like Express Glasses are of the same if not superior quality that you see at your mall. How then are the prices cheaper?
The answer lies in the business model. Since a shop at your local store has to pay rent, salaries for salespeople, electricity, upkeep and marketing and advertising, they mark up their costs to maintain their profit margins. However, when it comes to online stores like Express Glasses, they are able to save on a lot of those costs. For example, there is no need for Online Stores to maintain a swanky showroom, paying a lot of rent for displaying their glasses. A well maintained website allows them to do that for a fraction of a cost of running a showroom. Next, online stores don’t need salespeople. Their user interface and website design takes care of that as well.
Online stores like Express Glasses also have their distribution system very well set up. E-commerce stores like Express Glasses are actually specialist eyeglasses express stores in the sense that they specialize in fast glasses delivery. You will be able to receive your delivery in less than 24 hours of placing an order which called “overnight eyeglasses”. Express Glasses is able to do this quick glasses delivery simply because they have a partnership with logistics players who are able to ship out your order as you place it, just like how a salesperson rings you up and puts your purchased items in a bag at your local store. Of course, there is a wait time for your glasses to be shipped out but most deliveries are made in 24 hours or less, as long as the order originated from somewhere in the mainland USA.
Buying glasses online at a store like Express Glasses is not about just fast glasses either. It is about being able to choose from a very wide myriad of styles and colors that you can’t find at malls. While even the leading glasses showroom at a big mall carries about 500 frames, an online retailer of glasses like Express Glasses can give you 3,000 choices because they maintain a very large inventory that is then categorized into a website. The search filters at Express Glasses make filtering down your glasses search very easy as well. You can search by color, frame style, build material style and a few other filters or a combination of all these filters to really narrow down your search.
Thus, buying online at Express Glasses is a fantastic way not just to save money but also to buy glasses quickly and buy them according to your very specific and discerning taste.
James Hendrickson is an internet entrepreneur, blogging junky, hunter and personal finance geek. When he’s not lurking in coffee shops in Portland, Oregon, you’ll find him in the Pacific Northwest’s great outdoors. James has a masters degree in Sociology from the University of Maryland at College Park and a Bachelors degree on Sociology from Earlham College. He loves individual stocks, bonds and precious metals.